Nemari yakawanda kwazvo inobata pazasi, kurongedza kwechigadzirwa kazhinji chinhu chekupedzisira pane chero runyorwa maererano nematanho ekushambadzira uye zvakakosha.Asi chokwadi ndechekuti kurongedza kunogona kuve nzira ine simba kwazvo yekutengesa vatengi pane nyaya yekambani yako uye kusimudzira ruzivo rwemhando.
Funga nezve kushanya kwakajairika kuchitoro chekwaunogara.Kangani iwe unoona zvigadzirwa zvitsva uye nei?Muma1990, zvitoro zvegirosari zvaingova ne7,000 chete zvigadzirwa zvakasiyana pamasherufu azvo;asi nhamba iyoyo yawedzera kusvika ku40,000 kusvika ku50,000 zvinhu nhasi.Saka brand inomira sei kubva mumakwikwi?
Pinda Brand Packaging uye Dhizaini
Chii chaunofanirwa kufunga nezve pakusarudza nzira yekurongedza yemhando yako?Takatarisa makiyi mana epamusoro ekubudirira: kuwedzera ruzivo rwemhando, kugadzira dhizaini isingakanganwike, kutaura nyaya yakanaka, uye kusundira kunze zviziviso zvine nguva.
1. Brand Kuziva
Chiratidzo chako chatova nemukurumbira zvakadii?Kana mhando yako yakatobudirira uye iine huvepo hwakasimba hwemhando, chingave chinhu chakaipa kuvhiringa fomura yakabudirira.Kana iwe uchangokura brand yako, pane imwe nzvimbo yekuyedza nenzira dzakasiyana dzekuwedzera ruzivo rwemhando.Imwe nzira yekuwedzera kuzivikanwa kwemhando ndeye kushandisa dzakasiyana siyana dzekurongedza kuparadzira brand logo pamusika.
Rangarira kuti kuwirirana ndiyo kiyi yekuwedzera ruzivo rwemhando yako.
2. Dhizaini
Nzira yekuziva dhizaini yakanaka ndeyekujeka kwayo uye nyore.Dhizaini inofanirwa kuve yakajeka nezvechigadzirwa chacho, uye kurongedza kunofanirwa kuudza mutengi zviri mukati.Usaedze kuve nehungwaru kana kusarongeka zvekuti unovhiringa muverengi uchiedza kuita sherufu.Chengetedza mari mukugadzira zvidhori zvinoonekwa, mira pasherufu uye pamwe chigadzirwa chako chinozotengwa chakanangana nekukosha kwakawedzerwa neyakagadzirwa zvakanaka kana yakanyatsogadzirwa.Iyo dhizaini inodawo kushanda nekuti haudi kuti vatengi vako vave nehasha dzepakeji sezvo vachinetseka vasina kubudirira kuvhura izvo zvavanenge vatenga kubva kwauri.
3. Kutaura nyaya
Chinokosha kune chero nyaya yakanaka yemhando ndeyekutendeseka uye chokwadi.Iwe unoda kuti vatengi vanzwe kubatanidzwa kwemanzwiro kune yako brand.Izvi hazvireve kuti iwe unofanirwa kudhonza moyo kuti mutengi acheme achiona brand yako - vatengi vazhinji vanozeza pamusoro-iyo-yepamusoro manipulative tactics.Kuti vatengi vabatane nemoyo nemhando yako, unofanirwa kuvaudza nyaya nezvayo, rondedzero inopa chikonzero chinomanikidza chekuti vatarise.Kana iwe ukashandisa iyo toni chaiyo uye rondedzero arc, ivo vanotsvairwa munhau yemhando yako.Uye kubatanidzwa uku kunogona kubhadhara: maererano neruzivo kubva kuDisney Institute, kana uchisarudza pakati pemhando, mutengi anobatikana mupfungwa ane mukana wakapetwa katatu wekukurudzira uye kutengazve mhando yako.
4. Zviziviso
Chekupedzisira, unonyatso fambisa sei chero ruzivo rwaunoda kuwana pa radar yemutengi?Ungangoda kuita chiziviso nezve chero chinhu kubva mukutengesa kuri kuuya kana kukwidziridzwa, chengetedza misi yechiitiko chakarongwa, kana zvishoma kuwanikwa zvinhu.Iwe unogona kushandisa mavara kuti uzivise mutengi kune chero zviziviso zvine nguva kana ruzivo.Izvi zvinogona kuiswa zvakananga kune yako iripo yekurongedza uye yozoregedzwa kubva kushandiswa kana chiitiko kana kuwanikwa kwapera.Kana kuti iwe unogona kungochinja kurongedza kwako zvachose kuti ukudziridze yako shoma edition chigadzirwa.
Maitiro ekushandisa data nezveVatengi Vako
Packaging mavara anewo simba guru pane vatengi 'kutenga sarudzo.Kana iwe uchiwedzera kuziva nezvavo, zviri nani iwe unogona kuona kuti ndeupi ruvara ruchavakonzera kumhinduro yemanzwiro.Chiedza chebhuruu, somuenzaniso, chinogona kuonekwa sechinonyanya kutamba, asi mumvuri wakadzika webhuruu unoratidza kuvimbika nekuchengeteka.Kune zviuru zvezvidzidzo zvinoongorora psychology yemavara.Ita tsvakurudzo kuti udzidze zvakawanda pamusoro pezvinorehwa nemavara kune vatengi kuitira kuti iwe ugone kunyatsogadzirisa kurongedza kwako.
Ndeipi imwe nzira yaungashandisa data rekutengesa kuti uwedzere nzira dzako dzekurongedza?Kuyera maitiro evatengi - uye zvavanotenga - padanho rechitoro ichiri nzira yakanakisa yekuona budiriro uye zvakare inobvumidza iwe kuti uite mune chaiyo-nguva kuita chaiko kuita: Unogona kugadzira ekurongedza tweaks uye kuona kuti nderipi zano rinopa mhedzisiro yakanaka.
Iwe unogona zvakare kushandisa data rako rekutengesa kunanga mamwe misika neyakajairwa kurongedza.Semuyenzaniso, mamireniyumu anogona kufambiswa nemavara echinyakare uye akashinga magirafu, nepo vatengi vakura vanogona kusimbiswa neane mvumo yeruvara chirongwa senge dema, grey, uye chena.
Kunyangwe zvingaite sezvisingakoshese pane zvimwe zvirongwa, kurongedza kunogona kuva nzira ine simba yakasarudzika yekubatana nevatengi vako, kusimudzira ruzivo rwemhando uye kusimbisa mukurumbira wakasimba.Ita shuwa kuti wanyatsoishandisa.
Nguva yekutumira: May-16-2022